“Sharla Ellis smiling in front of a bright, modern apple backdrop, highlighting sweet opportunities for buyers through seller credits, temporary buydowns, and creative homeownership strategies.”

Creative Ways Buyers Are Winning in Today’s Market

Buying a home in today’s market may feel overwhelming — rates move, inventory shifts, and buyers wonder if they can still compete.

But here’s the truth:

Smart strategy is beating the market every single day.
Creative buyers are winning.
And options exist — even when it doesn’t feel like it.

Recently, I worked with a young couple who felt completely priced out.
They had a great income, solid savings, and responsible habits… but they were discouraged.

Rates felt high.
Monthly payments felt heavy.
And they didn’t see how their budget could stretch far enough to buy the home they loved.

But here’s what changed everything:

We got creative.


The Power of Seller Credits

Most buyers don’t realize how powerful seller concessions can be — especially right now, when days on market are slightly longer and sellers are more willing to negotiate.

For this couple, the seller agreed to:

Cover their closing costs
Contribute toward a temporary buydown
Reduce their payment for the first two years

It wasn’t about “getting a deal.”
It was about making the numbers work — wisely, legally, and strategically.

And it worked beautifully.


Temporary Buydowns: Breathing Room When You Need It

We used a 2–1 temporary buydown, which lowered their interest rate:

• 2% lower in Year 1
• 1% lower in Year 2
• Then back to the full rate in Year 3

This allowed them to:

Ease into the payment
Enjoy two years of lower monthly costs
Build equity while the market appreciates
Refinance when timing is right

They walked out with a payment that felt doable — not daunting.

And the best part?

They got the home they loved with zero fear attached.


Programs, Grants & Tools Most Buyers Don’t Know Exist

Depending on the situation, buyers today may qualify for:

• Down payment assistance
• First-time buyer grants
• Lower MI programs
• Homeownership incentives
• Utah-specific programs through UHC
• Low-down-payment options for strong-credit buyers

Not every buyer fits every program — but the good news?

You don’t need all of them. You just need the right one.


The Real Win: A Plan, Not Perfection

Too many buyers sit on the sidelines waiting for:

• Perfect rates
• Perfect timing
• Perfect savings
• Perfect market conditions

But the families who win are the ones who say:

“Let’s explore what’s possible.”

This couple didn’t have all the answers.
But they had two things that matter most:

💛 A willingness to start
💛 A strategy that matched their goals

They’re now in a home they love… building equity… and stepping into their future with confidence.

You don’t have to wait for perfect.
You just need a plan — and the right team behind you.

If you’d like to run numbers, explore creative options, or see which strategies fit your situation… I’d love to help.

Sometimes one good conversation is all it takes to see the path clearly.

—S.

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You can count on us to provide great loan options and rates, while offering some of the fastest turn times in the industry. Our goal is to act as trusted advisors, providing highly personalized service, helping our borrowers and sources through every step of the loan process – from application to closing and beyond. We have always believed that each client and each loan are precious, and we are fortunate to have the continued support of many satisfied clients. We will work hard to navigate successfully and efficiently through the current environment, as we help a regulated and complicated process seem just a little easier. We look forward to earning your business and having you as one of our “raving fans”! Let’s connect!

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